About Les Blythe

"Our world is full of marketing noise - but you won't succeed by simply shouting louder. You need to unravel the problems, desires, wants and needs of your ideal prospects, then convince them your solution can fix whatever they worry about most. Get this right, and you’ll build an unstoppable flood of hot leads, ready to convert into paying customers - just like clockwork." - Les Blythe

Why you should partner a digital marketing agency that understands AI

AI, it is what it is In this strictly non-technical article, I’ll dissect AI and some closely related disruptive technologies as they relate to a digital marketing agency. I'll discuss why it's important to partner with a digital marketing agency that understands how to exploit these technologies while maintaining the human element of the client-agency relationship. And, I'll provide you with my useful definitions of some used and abused buzzwords - again strictly non-technical.

3 Keys to Unlocking 25% More Profit from Your Business – Without New Customers 

If you’re in business, there’s a serious profit opportunity right under your nose. However, here’s a sad fact. This opportunity is either ignored completely or, in most cases, not fully exploited by most businesses. Too often, the value of existing customers and the potential they represent for increased revenue and profits is neglected at worst or mismanaged at best. But, a 25% increase in profits without new customers? Sure, why not? According to Management Consultancy, Bain & Co, it’s entirely possible. Bain & Co is one of the biggest (t/o $2Bn+) and most respected Management Consultancies on the planet, so it

2018-01-30T11:31:33+00:00 By |Categories: marketing strategy, optimize|

Increase Your Profits with the Right Online Marketing Strategy

Inbound Marketing is a proven, content-based marketing strategy for doing business online in our digital age. By publishing the right content in the right place at the right time, your marketing becomes relevant and helpful to your Customers, not interruptive It’s the most effective, scalable and repeatable way of doing business online today. Rather than relying on obtrusive, outbound tactics such as buying ads, buying email lists and email blasts (spam), Inbound Marketing ensures

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