GDPR What is it and why should you care?

GDPR or the General Data Protection Regulation comes into effect on 25 May. But, what is it and why should you care?

Here’s a short video that explains GDPR, the origins of this piece of European legislation, what its designed to do and the global impact it could have.

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"Our world is full of marketing noise - but you won't succeed by simply shouting louder. You need to unravel the problems, desires, wants and needs of your ideal prospects, then convince them your solution can fix whatever they worry about most. Get this right, and you’ll build an unstoppable flood of hot leads, ready to convert into paying customers - just like clockwork." - Les Blythe

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